Instagram Business Account FAQs

Instagram Business Account FAQs

Instagram Business FAQs

How Do I Convert my Personal Instagram Account to a Business Account?

In order to connect an Instagram account to DGTLsuite, it needs to be a business account. A business profile on Instagram helps your customers connect to your business by providing new contact options and analytics. If you haven't converted your Instagram from a personal account to a business account, or you're not sure which one you have, learn how to convert to an Instagram Business Profile here.

Linking Your Instagram Account to Your Facebook Page

In order to connect your Instagram account to DGTLsuite, you'll need to make sure it's properly linked to your business' Facebook Page. If you're not sure how to link your Instagram account to a Facebook Page, learn how to connect them here.

What Does a Business Instagram Account Allow me to Do?

On Instagram, you can change your personal profile into a business account to access features that can help you grow your business.
With a business account, you have access to free business tools, like:
  1. Viewing insights that can help you understand who is engaging with your business on Instagram.
  2. Accessing the Professional Dashboard, where you can track your performance, access and discover professional tools, and explore educational information curated by Instagram.
  3. Having the option to display or hide your business category and contact information on your profile.
In addition, you'll have access to more Business-only features such as:
  1. Linked permissions: When you link an Instagram account to a Facebook page, admins, editors and other page roles will have equal permissions on the associated Instagram account.
  2. Contact information: You can add a Contact button to your professional account which will appear near the top of the profile. You'll be able to include directions, a phone number and/or an email address. Your contact information is displayed and you can edit this at any time. When you turn this feature on, your information can be seen by anyone who taps the Contact button.
  3. Category label: Professional account will show a category directly below the profile image. This category is the same as the category of your linked Facebook page. You can choose to display or hide your category label on your public profile after set up.
  4. Native Inbox Labels: You’ll have access to an inbox with Primary and General tabs. You can use this to organize your messages and control your notifications.
  5. Ranked requests: You’ll be able to sort your requests by received date or by top accounts.

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